A newsletter is periodic content that is sent to your existing and potential customers of your target market to create a touch point with your business .
It is a very successful tool helping you share various types of information with the registered members, customers and/or subscribers of your business community to keep them informed and stay on the top of their mind.
It is one of the most effective marketing strategy for sharing the latest news, updates and information about your offerings, products, services or brands personalised to the behaviour of your target market.
It is a well designed formula with a strong ability to boost the chances of the success of your organisation organically.